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Using Customer Habits to Advantage

“Marketing as a whole is entirely based in psychology. The process is all about manipulating buyer behaviour, and using existing trends in it to business advantage,” – Commercial activity primarily hinges on transactions between buyers and sellers. The...

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Online Reputation Management

“Online reputation management means taking control of the online conversation. Its techniques and strategies ensure that people find the right materials when they look for an entity on the Internet. Done well, online reputation management creates balance, counteracts...

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Ways to Ensure Customer Data Privacy

“Data and cyber security issues are real and staggering. The innate fear among people relating to data security is increasing. Considering the state of affairs, businesses must take added measures to protect customer data and reinstate faith in testing times,” –...

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