How To Make Customer Service Your Competitive Advantage

by | Jan 12, 2014 | CRM, Customer Support

Price is no longer the only factor that matters if you want more customers on your side. However, you can be sure that without good customer care, you have no customers!

Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting or how-to related customer self service.

This also implies you only have customer care as your survival secret against the hungry competition and this also means that it’s what will give you competitive advantage in the market place. This article teaches you how to use great customer service/experience as your competitive advantage against business rivals.

First, start by crafting a company culture that is customer centric. Let your employees know that customer service is just not confined within the respective units, but promoted by the whole organization. The company culture should be a set of rules and regulations on how to care and treat customers.

Afterwards, let your customers feel they have someone to lean on. Many organizations think customer service is about systematizing operations, yet it’s not. Take advantage and make your customer service more personal and humane. Your customers will definitely go to where they feel cared for and appreciated; you.

Make use of social media to expand your competitive advantage through customer care. A lot of organizations use social media the wrong way by failing to engage their customers well on social media. What they don’t know is that, social CRM is all the blessing to an organization that uses it well.

Yonyx solves the problem of cutting down the cost of customer support by automating the delivery of support knowledge through self-service. It can also give your business competitive advantage in social CRM.

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Improve Customer Service using Decision Trees

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