Yonyx Posts

“When you depersonalize abrasive behavior and see it as a call for help you become a catalyst for the best kind of change.” – Marilyn Suttle Every business wants to grow – and it is an essential requirement of staying competitive. However, there is a flip side to the growth – as businesses grow they…

“As you’ve noticed, people don’t want to be sold. What people do want is news and information about the things they care about.” – Larry Weber We are certain that no business or company would ever say that they have enough customers or that they would not want any more. After all more customers means…

“How can companies better connect to its customers? The answer is simple: Speak like people, not like machines… More and more, people are craving authentic experiences from the world around them, and that means a simple human-to-human connection. In our “user experience” world, this means when people use a website, software, products, etc, people should…

“When a bully is successful in his campaign of destruction on his victim, he will cause you to believe that you are responsible for everything that is happening to you.” – pinterest.com The quote above is equally relevant for those terrifying customers that have the ability to drive the relationship with the company to shambles.…

“A brand community is a business strategy…Online social networks can serve valuable community functions. They help people find rich solutions to ambiguous problems and serendipitous connections to people and ideas.” – Harvard Business Review Customer-company relationships have seen several changes and the most significant one seems to be that the interactions have moved beyond straightforward…

“Diversity and independence are important because the best collective decisions are the product of disagreement and contest, not consensus or compromise.” – James Surowiecki Technology has enabled businesses to spread across the globe. This means that its customers and the people that work in the company would be from different backgrounds, countries, races, beliefs, demographics –…

“Your success in life isn’t based on your ability to simply change. It is based on your ability to change faster than your competition, customers, and business.”-Mark Sanborn It is human nature to resist change – for whatever reason. From a business perspective, customers resist change too and for a number of reasons. The top…

“Go beyond merely communicating to ‘connecting’ with people.” – Jerry Bruckner This is the era of communication. Technology has brought everyone ‘closer’ – it is no longer impossible to speak with someone across continents, while seeing their face on a screen in front of us. Distance is no longer a factor. In the world of…

“Customer point of view. Always. Filter everything you’re doing, saying and pitching through that and you’ll  improve just about every metric you care about today.” – Matt Heinz The quote above describes extremely well how a company can bridge the gap between sales and customer service. Both must be seen in conjunction since when customers…