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Increase the Online Visibility of the Business
“In a field of millions of websites, how will yours be found? Make sure you stand out in the crowd.” – cmsreport.com In this age of digitization, every business owner recognizes the importance of ensuring the online visibility of the business through well-articulated promotional activities, an eyeball- grabbing website and highly enticing and exciting social…
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Learning from Customers is Vital
“Keep learning to keep winning. If you stop learning you stop creating history and become history.” – Vadim Kotelnikov Personally and professionally, growth is possible only through consistent learning. In the business, world companies have myriad opportunities daily to learn and how much they assimilate often paves the way to success or failure. Amongst the…
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Easy Customer Service is Attractive
“Your best customers leave quite an impression. Do the same, and they won’t leave at all.” – SAP It all comes down to customer service. Well because customers now have a plethora of options – companies are aplenty and each one is vying for their attention by offering a range of products, services, competitive pricing…
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Customer Engagement for Competitive Advantage
“In this age of the customer, the only sustainable competitive advantage is knowledge and engagement with customers.” – Forrester With so much competition to beat off and the oceans of information that is available to everyone, it is so for companies to get lost in this frenzy and as a result lose out on customer…
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Customers prefer Big Businesses
“Do one thing every day that scares you.” –Mary Schmich What do big businesses have to do with customer satisfaction or even attracting customers? A lot, apparently – the fact is that perceptions are reality and it is these perceptions that influence the beliefs of customers – both existing and prospective. How you portray yourself…
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Importance of Human Touch in Customer Service
“A lot of people have fancy things to say about customer service, but it’s just a day-in, day-out, on-going, never-ending, persevering, compassionate kind of activity.” – Christopher McCormick Yes the quote above lucidly and powerfully explains the need of the human touch in customer service. It is all about the customer and the people that…
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Hold Employees Accountable for Performance
“To me, a leader is someone who holds her- or himself accountable for finding potential in people and processes. And so what I think is really important is sustainability”. – Brene Brown We have discussed repeatedly that the success and sustainability of a company is the responsibility of each and every member and within this…
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Customer Service Program – A Must Have
“The golden rule for every business man is this: Put yourself in your customer’s place.” – Orison Swett Marden When any company and its representatives put themselves in their customer’s place they would realize the importance of the customer, their needs and their expectations. Customer service skills are extremely vital for everyone in the organization…
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Hiring the Right Talent
“It doesn’t make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” – Steve Jobs Businesses run primarily for customers but they are run ‘by’ the employees. The success of a business therefore depends on how smart they have been…
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Customer Segmentation for greater Profitability
“There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.” – Philip Kotler Sure there is agreement in the business world (and outside too) that without focus it is tough, maybe even impossible, to gain or retain a stronghold. There are many…