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Making Your Customer Base Active
“The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer.” – Peter Drucker If you don’t have a satisfied customer base you can be sure that you will need to spend loads of resources trying to acquire…
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Data from Social Media for Business Choices
“Smarter use of data will help marketers respond faster – and better – to business challenges. Don’t just focus on Big Data; think about shifting emphasis to ‘smart data’.” – Noah Elkin Social media has a lure that is very unique and distinct. Within a few years it has acquired ubiquitous status, with millions as…
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Promoting Health in the Workplace
“There’s no question that workplace wellness is worth it. The only question is whether you’re going to do it today or tomorrow. Get it on today.” – Warren Buffet We discussed previously how happy employees make happy customers, who in turn account for the company’s success. To improve productivity you need happy employees and a…
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Improve Productivity to Boost Bottom-line
“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” – Paul J. Meyer We have just recently spoken about the importance of a happy workplace and how crucial it is to remove negativity from the work environment. The intention of both these aspects is…
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Identifying and Complying with Customer Preferences
Photo by Jep Gambardella “A brand is no longer what we tell the customer it is – it is what customers tell each other it is.” – Scott Cook The quote hits the nail directly on the head! Can any company afford to neglect customer preferences and instead, try to force endless choices on the…
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Context is Important in Customer Relationships
“For me context is the key – from that comes the understanding of everything.” – Kenneth Noland In the broader sense, context is the situations that surround an event or any action and through it the persons concerned can construct meaning and completely understand the current event or action. Putting things in perspective or using…
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Make your Brand a magnet – keep customers
“A business based on brand is, very simply, a business primed for success.” – David F. D’Alessandro A magnet is anything / anyone that is a crowd-puller, enticer and can please long enough to make people stay. In the current frenzied paced business world, where technology seems to change daily, it is becoming increasingly important…
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Dealing with Difficult Co-workers
“A workplace filled with and driven by employees and positive attitudes – vibrates continually to the tune of service excellence and passionate team success.” – Ty Howard If the life-line of a company is its customers, then employees are the way to either keep this lifeline healthy or completely ‘kill’ it. For employees to function…
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Putting Together a Customer Service Department
“It’s very logical: There is proven ROI in doing whatever you can to turn your customers into advocates for your brand or business. The way to create advocates is to offer superior customer service.” – Gary Vaynerchuk For any business – irrespective of size, industry, product offerings and other such differentiations – there is one…
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First Impression Crucial in Customer Service
“First impressions are important. While a book should not be judged by its cover, many people are unlikely to read it if the cover is not inviting.” – Anonymous Anyone running a company and most definitely those working in the customer service realm know the quote to be true. Everyone hopes that they can make…
