Category: Customer Service

“It takes months to find a customer and only seconds to lose one.” – Anonymous The above statement is an apt summation of one of the most critical aspects of modern business: retaining customers in the service of growing the enterprise. The customer is central to every enterprise and therefore, it is the duty of…

“Every contact we have with a customer influences whether or not they’ll come back. We have to be great every time or we’ll lose them.” – Kevin Stirtz We have to acknowledge that customer influence can be a big multiplier for businesses. Every business thrives on sales and marketing tactics, but is also vulnerable to…

Customer service is what you and your organisation provide. Customer loyalty is the result of the service – Shep Hyken  Customer loyalty is the desired outcome of every relationship between a brand and customer; a mark of the success of that brand. Over time, consumers tend to associate certain attributes with a product or service…

“An investment in knowledge always pays the best interest.” – Benjamin Franklin Yes, it is possible to sell more to customers through product knowledge – in fact, it is an essential skill for every person in a company. Through an understanding of the products and services of the company, especially for the service staff, they…

“Create a sense of urgency by respecting your customers’ needs and they’ll respond by buying,” – Tara Gentile Most businesses and enterprises are designed to sell products and services to customers. The act of selling can be achieved by many means – these include a variety of approaches, including creating a sense of urgency in…

“In the luxury business, you have to build on heritage,” – Bernard Arnault The quote above sets the tone for customer service in the business of selling luxury. Customer services in such industries must be handled by experienced, seasoned professionals. Such services have the power to sustain luxury businesses over the years and take the…

Consistency doesn’t mean you never have a problem. It means your customers can count on you if there ever is a problem – Shep Hyken Your relationship with a customer does not end when you make a sale; far from it. The sort of customer service you offer after that sale is what will determine…

In the not-so-little mind of your customer, consistency is absolutely essential in delivering a world-class customer experience – John H Fleming  Consistency is the key to building good relationships with customers. Customer service consists of pre-transaction elements, transaction elements and post transaction elements. When companies create a standard operating procedure for each of those phases…

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read – Leo Burnett In today’s world, when online marketing is all about leveraging social media, email marketing has become rather old hat. Increasing customer click through is not something too many people talk about these days. According to…