Category: Customer Service

“The more advocates you have, the fewer ads you have to buy.” – Dharmesh Shah Anyone in the business world understands how important and crucial to success customer advocacy is. Putting in place a sustainable customer advocacy program enables business owners to leverage the power of their loyal customers, transforming them to brand ambassadors. These…

“Email is a critical medium for online customer service.” The only thing more important than response time and personalization is the quality of your response. Go the extra mile to resolve questions in a single email.” – The Bottom Line With the advancement in technology, customers expect faster, easier and more efficient support and service.…

“The most successful online communities provide something that your prospects and customers want.” – dnnsoftware.com  The internet and social media came about because of the concept of community. For a business, it is imperative to build online customer communities, especially for those customers who are emotionally and deeply connected with the company. The most effective…

“Loyalty is the willingness of someone—a customer, an employee, a friend—to make an investment or personal sacrifice in order to strengthen a relationship. For a customer, that can mean sticking with a supplier who treats him well and gives him good value in the long term even if the supplier does not offer the best…

“Customers like choices. They want to be empowered by what A La Carte gives them.” – Mark Nichols The market today is booming – there are several new companies on the scene now, each offering a set of options. For any company, growing its business and expanding its customer base is a tough task because…

“Want To Find Brand Ambassadors? Start With Your Employees” – Branderati Among the most valuable assets and differentiators for a company, its brand is probably one of the most vital. While a company’s offerings are used to deliver the promise a company makes to its customers, this promise is conveyed and delivered through the brand…

“A brand ambassador is someone who, at the most basic level, represents a brand in a positive way. It is the duty of a brand ambassador to express the message of a company to consumers or people who would gain something from learning about the brand being advertised.” – slideshare.net In the evolving market and…

“Go above and beyond. Be the company that treats their customers like family.” – infinitcontact.com There are numerous holidays around the world and holiday season usually seems to put customers in a tizzy and become even more demanding and relentless in getting what they want. While most people celebrate festivals and holidays shopping and being…

“Emotionally satisfied customers contribute far more to the bottom line than rationally satisfied customers do, even though they are equally ‘satisfied’.” – gallup.com Studies have proven repeatedly that people are less rational and more emotional and hence to deal effectively with anyone, it would be important to understand the emotions. The quote elucidates why in…