Category: Customer Service
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Boosting Business through Offline Strategies
“I think one of the big errors people are making right now is thinking that old-style businesses will be obsolete, when actually they will be an important part of this new civilization. Some retail groups are introducing e-commerce and think that the bricks are no longer useful. But they will continue to be important.” –…
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Creating Positive Customer Perception for your Business
“The perception of the audience is the interesting part. If the audience doesn’t hear what is going on, is it going on or not?”- Robert Fripp Positive customer perception for your business is extremely critical for success. This perception plays a key role to determine the amount of value they attach to your company and…
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Importance of Customer Development
“Customer Development is a four-step framework to discover and validate that you have identified the market for your product, built the right product features that solve customers’ needs, tested the correct methods for acquiring and converting customers, and deployed the right resources to scale the business.” – Brant Cooper and Patrick Vlaskovits With the above…
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Know What Customers Think via Social Media Tracking
“The goal of social media is to turn customers into a volunteer marketing army”. – Jay Baer For any business, it is crucial to know what customers think about it and what they say especially via social media. To do so, it is important to develop a robust social media strategy and have clearly defined…
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Ensure Customer Meetings are Effective
“Be a pro at what you do. No one shows-up to meetings of the Unsuccessful Skydivers Club.” – Ryan Lilly Businesses invest a large amount of resources on their customers for a variety of reasons. Of the resources, time is possibly the most precious. A lot of time is dedicated to meeting customers and it…
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Rooting out the Bad Customers
“On a very, very small number of occasions in my various service roles over the years, I’ve asked customers to leave the establishment because they were incorrigibly belligerent, hostile and abusive, and flat-out refused to accept any attempt to satisfy them. In these cases, the people were shopping for a fight rather than a commodity.”…
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Cost of Customer Acquisition
“5x is the cost of acquiring a new customer over retaining an existing one. Retention marketing has today become a core business requirement”. – slideshare.net In the previous exposition, we talked about the importance of developing your employees, not just from the perspective of their growth but also for the success of the company. Engaged…
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Importance of Developing your Employees
“You don’t build a business. You build people and then people build the business. – Zig Ziglar We have mentioned and it is a fact that employees are a company’s biggest and best asset. It makes sense for your company to pay attention to their welfare and invest in developing your employees. The business environment…
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Reasons why Customers Leave Your Business Website
“In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.” – Doug Warner Most companies strive to make the ‘face’ of their business – their website – as appealing and attractive as possible. A lot of investment in terms of time and money goes into putting…
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Gaining Respect from Customers
“Excellence comes out of respect, which is at the heart of customer service”. – Shep Hyken Respect from customers is earned and sustained through top class service. This is an indispensable and invaluable tool for any business to gain more customers and keep them loyal. When a business remains steadfast in its promises and upholds…