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A Customer Service Holiday Checklist is Critical
“Customers try non-phone channels more frequently during the holiday season, hoping to avoid long waits on the phone,” – Jim Freeze The annual holidays are time for frenzied customer shopping, for celebrations, for family and friends, year-end vacations, and travel, among other things. Businesses offer exciting discounts and deploy several other tactics to earn extra…
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Colour affects Customer Buying
“Colour increases brand recognition by 80%. Brand recognition directly links to consumer confidence,” – Sarah Mangion Colour is an important part of our lives. Deciphering colours is one of the earliest activities taught to human babies because our visual senses hinge on the various types of colour and their many attributes. The world of commerce…
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Importance of Free Shipping for Increased Business
“You’ve got to stay super focused on shipping product. There isn’t a version two or three if there isn’t a great version one,” – Brendan Iribe Free shipping is an integral part of the world of e-commerce now. In modern times, online business enterprises and catalogue businesses ship their products primarily through means of air…
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Best Practices in Refunds to Customers
“Customer Service is everything and anything that touches a customer – directly or indirectly. Customer service means servicing customers and it’s so much more than just solving problems or addressing complaints. Customer service is part of a holistic customer experience that is capable of providing a critical competitive advantage in today’s increasingly cluttered and commoditized…
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Implementing a Robust Customer Reward Program
“The way to a customer’s heart is much more than a loyalty program. Making customer evangelists is about creating experiences worth talking about.” – Valeria Maltoni A customer reward program is a product or service loyalty program run by a business enterprise. These programs are designed to attract customer attention, acquire new customers, and engage…
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Developing Customer Friendly Policies
“Service is the most powerful competitive advantage we have. Service is not a cost; it is an investment. It’s a growth engine for our company,” – Jim Bush Business enterprises need customers to stay in business and should therefore be friendly to all customers. This holds true for every business. Customer friendly policies should ideally…
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Key Customer Service Skills and Strategies
“To succeed in business you need to be original, but you also need to understand what your customers want,” — Richard Branson Every business enterprise needs to cater to the needs of its customers. To that end, the business should train its staff members in customer service skills and strategies. A positive outlook should be…
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Importance of a Customer-focused Website
“In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away,” – Doug Warner A customer-focused website is designed to allow the consumer to voice his or her concerns, feedback, and suggestions. This is an important metric when evaluating the design and architecture of a website because…
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Consistently Personalizing Customer Service
“A customer service apology is stronger with a personal touch,” – Shep Hyken Customer service is one of the pivots on which modern business enterprises revolve. Serving the customer with a smile can be said to be the basic form of personalizing customer service. A business that is serious about itself and its customers should…
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Importance of Empathetic Listening in Customer Service
Photo by Christina Morillo “The capability to listen at scale will define best in class organizations. It starts with a cultural shift away from a broadcast mindset to listening. The ultimate objective is for the customer or employee to feel they were heard,”- Robert Pace Empathetic listening is an active process that entails not only…