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Enhancing Customer Experience Management Strategy
“You’ve got to start with the customer experience and work back toward the technology, not the other way around,” – Steve Jobs Most corporate enterprises and modern day businesses operate in heavily regulated, competitive, and crowded markets across multiple geographies in the present day. In addition to expanding the customer base, the foremost aims of…
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Using Real Customer Photos for Business Growth
“A picture is worth a thousand words,” – Anonymous Most pictures and images are creations of an artist or the outcome of an artistic or commercial pursuit and hold a special place in the world of communications. A business enterprise can communicate with its customers through various means and these include photos, images, and pictures.…
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Effect of Negative SEO on Customers
“The biggest difference to SEO these days is now it’s more valuable to remove links rather than build them,” – Scott McLay The modern business enterprise needs every tailwind it can get to thrive and move ahead of the competition. Management personnel of top calibre, investor meetings, constructing remarkable customer experiences, releasing new products and…
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Taking Responsibility for Customer Success
“You’re not perfect. You may not have all the features, but you can inspire customer loyalty (retention) by aggressively supporting customer success. If they love working with you, and they feel like you’re invested in their success, they will commit for the long-term,” – Mitch MacFarlane Driving customer success has become an important metric for…
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Creating and Using Customer Testimonial Videos
“If a picture’s worth a thousand words, then video is priceless,” – Neil Patel A customer’s testimonial video can be an exciting business tool. The combination of moving images and the accompanying sound track can be used to develop an arresting sales pitch. The commercial organization can use such tools to showcase its business achievements,…
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Combating Choice Fatigue in Customers
“When you think of the blur of all the brands that are out there, the ones you believe in and the ones you remember, like Chanel and Armani, are the ones that stand for something,” – Ralph Lauren Choice fatigue is a by-product of the extensive and ever-expanding range of products and services that are…
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Creating Customer-Centric Product Message
“In the age of the customer, executives don’t decide how customer-centric their companies are — customers do,” – Kate Leggett Businesses can craft a customer-centric product message through myriad efforts designed to help the business identify with the customer, identify and evaluate his or her requirements, and gaining thorough knowledge about the individual customer’s mindset.…
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Ways to Improve Customer Traffic to your Business
“Good conversation will drive traffic,” – Kat Chow A real world business can improve customer traffic by making efforts to boost footfalls to its brick-and-mortar showrooms. This can be achieved by opening business premises in a mall, wherein people from all lifestyles can visit and shop around the year. Such a business strategy calls for…
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Building a Social Media Image with Customers
“We don’t have a choice on whether we do social media, the question is how well we do it,” – Erik Qualman A modern public image, powered by social media technologies, is important for contemporary businesses, and hence this image should be carefully planned, created, and nurtured because it can help the business to stand…
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Dealing with the Empowered Customers of Today
“For us, our most important stakeholder is not our stockholders, it is our customers. We’re in business to serve the needs and desires of our core customer base,” – John Mackey A business enterprise can face multiple challenges in the course of doing business. These challenges include dealing with customers, consolidating and preserving business confidence,…