Category: Customer Service

  • A Bad Mood at Work could Create Problems

    “When you don’t manage your life well, you become angry and frustrated as things don’t go as intended, and our bad mood is a sign showing we were not able to resolve the conflict.”- Jorge Bucay Sometimes just the thought of going in to work can put one in a bad mood! It sounds funny…

  • Customer Insight Enables Success

    “Empathy is the ultimate form of customer insight.” – Don Peppers Wikipedia defines customer insight as “the intersection between the interests of the consumer and features of the brand. Its main purpose is to understand why the consumer cares for the brand as well as their underlying mind-sets, moods, motivation, desires, aspirations, and motivates that…

  • Delegate Authority for Smooth Management

    “Surround yourself with the best people you can find, delegate authority, and don’t interfere as long as the policy you’ve decided upon is being carried out” – Ronald Reagan  Imagine having your hands full – literally and yet you are trying to stuff more into your clenched fists. What do you think will happen? You…

  • Making Successful Business Presentations

    “Presentation skills are key. People who work for you represent your brand. You want them to present themselves – and represent you – in a certain way”. – Marc Benioff Even the most seasoned professionals can get ‘cold feet’ and break out into perspiration when asked to prepare and make a presentation. Even if it…

  • A Highly Recognized Brand

    “Establishing a brand in a new market is tough. It takes a long to get brand name recognition.” – Mitch Corwin Irrespective of the size and type of business, every company wants to make their brand stand out and apart. However, establishing and sustaining a highly recognized brand is a time-consuming and tedious process but…

  • Well-Organized Teams Spell Success

    “It takes a lot of people to make a winning team. Everybody’s contribution is important”. – Gary David Goldberg In an earlier exposition, we spoke about aligning company goals and employees. The basis for any company strategy should be to have well-organized teams. The main reason for any business to exist is to be successful…

  • Aligning Company Goals and Employees

    “A mere 7% of employees today fully understand their company’s business strategies and what’s expected of them in order to help achieve company goals.” – Robert S. Kaplan and David P. Norton No good ever comes from not having a goal or aim. From the perspective of a company / business goals are what guide…

  • Common SEO Blunders – Avoid Them

    “SEO is no longer just a job title, it has become part of everyone’s job description”. – Rand Fishkin “Ensure the content is SEO friendly” – this seems to be statement that each company and marketing person says. Search engine optimization or SEO is probably one of the best ways to ensure that your website…

  • Organize the Workday – Critical to Success

    “Just as it’s never a good idea to hard crash your computer, you shouldn’t hard crash your day,” – Michael “Dr. Woody” Woodward The office plays a central role in the success of a company. A well-managed and organized office is critical for the smooth functioning of each person that works there – helps the…

  • Converting Social Media Leads to Business

    “Engagement doesn’t pay the bills. Be strategic: get the leads and convert the leads to paying customers.” – Mari Smith Cannot get enough of social media, right? There are over a billion active users on one or the other of these sites. For businesses this translates to a great platform and channel for promoting their…