Category: Customer Service
-
Avoiding use of jargon with Customers
“Do you tell your customers that you understand or do you tell your customers that you can see or hear how frustrated they are?” – skilljunction.com.au So your company and its representatives want to appear smart and in complete know-how of the industry you and your customers operate in? Using jargon with customers makes you…
-
Vital Traits of Customer Service personnel
“Don’t be cocky. Don’t be flashy. There’s always someone better than you.” –Tony Hsieh, Zappos CEO The quote is clear on what a person serving customers should not be! The truth is that customers will find someone better to serve them and another company to do business with. Given that the realm of customer service…
-
Ensure the Landing Page Works for you
“Conversion coupling is the bond that exists between the source of a click and the ensuring landing experience.” – moz.com Companies are spending extravagantly on ensuring that they get a lot of attention from customers and prospective ones. They divert their budgets on increasing customer ‘traffic’ through social media, email marketing and their websites. However,…
-
Looking Ahead in Email Marketing
“There is no formula for the perfect email – authentic and honest messaging works. – Pinterest.com Not just customers, but companies too are operating in a market and an environment in which they have access to so much information, various techniques and loads of different tools and software that enable them to make their life…
-
Converting Sales Tips into Customers
“Great sales people are focused on solving problems, not just making a sale. The key to making more sales is solving more problems for their prospects and customers.” – Jim Thomas Sure – we admit it – that the aim of a company is converting sales tips to actual business. Even customers know that. However, we…
-
Poor & Unmanaged Customer Experiences
“86% of consumers quit doing business with a company because of a bad customer experience, up from 59% 4 years ago.” – Harris interactive, customer experience impact report A company runs with its customers and the reputation of a company truly is based on the kind of customer experiences that the company provides. There is…
-
Importance of Customer Advisory Board
“The more professional you are the better client base you end up with – it’s as simple as that.” Everyone seeks and gives advice – in some capacity or the other. This is a healthy interdependence and allows people to make more informed decisions or just see things from a different perspective. It is similar…
-
Make Content Useful for Multi-Channels
“Instead of one way interpretation, web marketing is about delivering useful content at just the precise moment a buyer needs it.” – David Meerman Scott Just love the words – ‘content is king’! People are beginning to realize how true this statement is and how vital it is to have great content and make content…
-
Shifting Power – Consumer Empowerment
“The balance of power has shifted from brand to consumers. And the impact of consumer empowerment cannot be underestimated” Consumer empowerment is here to stay. The consumer / customer is now enjoying the power of a plethora of choices, constantly updated technology, companies creating innovative products and wider audience to take recommendations from. These changes…
-
Hold times on Customer Service Calls
We already know that customers are impatient and are easily agitated. Businesses are trying hard to keep customers from moving to the side of annoyance. However, there are many times when the first touch-point for customers is often messed up. Amongst the top things that rile customers are the dreaded ‘hold times’ – not just…