The rise of social media is without a doubt, one of the most phenomenal things in business today. Your business can meet and send messages to customers wherever and whenever they are.
Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting & how-to information for customer self service.
Granted, social media makes it easier for businesses to connect with their customers. But, why aren’t many companies already using social media as a powerful tool to tap social customers? Research has shown that many companies miss out because they don’t know what to do. Here is how to tap your social customers.
Business should use social media to find their customers by what they like. Most of your customers identify themselves by their careers, likes, and dislikes. Social media search graphs can help businesses find these customers – and nurture them to buyers.
The second phase of finding the influences your customers have. What do you think influences these customers? Whether its hype, sharable content or promotion that influences your customers, you should work to find out.
The last step you can use to tap social customers is building relationships. For most businesses, this is the hardest part because it can come with a few extra costs. With Yonyx, your business can tap social customers easily– and for less through social CRM enhancement with self service.
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