It’s a lot easier to get customers to return than it is to get new customers to shop at your business. However, a lot of businesses don’t recognize this. They spend a lot of time trying to attract new customers or build a creative customer support scheme, while forgetting about the old ones. Over 50% of retailers don’t offer special sales for loyal customers. These kinds of sales can help you get customers to return, and returning customers make up most of the revenue for most businesses. So, loyal customers deserve more attention!
To illustrate this phenomenon, try going to an electronics store. It’s likely that you’ll be able to get in and out without any employees showing you attention. This can hurt these businesses in the long run. Loyal customers will start to feel ignored and start purchasing less or just start shopping elsewhere.
Fortunately, getting loyal customers to return isn’t that difficult. Just give them more attention! Special deals are a great way to start, and you can disperse information about such deals to them using physical mail, email, or texts. If you ask your customers for their contact information upon purchase, you can offer these special deals to only loyal customers. If they are hesitant to give you personal information, you can try offering a reward or a prize drawing. Yonyx enables organizations to create multi-media flowcharts that replace the experience of getting help from a call center agent with interactive self-service.
Yonyx enables organizations to generate creative customer support, good social CRM and customer experience that provide customers an interactive self-service experience similar to interacting with a live Agent customer support analyst. [button_box header=”” buttontext=”Sign Up for 30-day Free Trial” link=”https://corp.yonyx.com/sign-up”][/button_box]