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Providing Better Customer Service
“Choose to deliver amazing service to your customers. You’ll stand out because they don’t get it anywhere else.” –Kevin Stirtz It seems like a simple sentiment – providing better customer service, but by focusing on this sentiment, a company can consistently improve on the experiences a customer would have with the company. Does this sentiment…
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Making Customer Centricity the Core of Business
“Customer centricity is a culture of putting the customer at the centre of everything you do” – Brian Solis It seems like everyone knows about and loves talking about the importance of making customer centricity part of the company’s core culture. The success of every business operating in today’s aggressive marketplace depends on customer remaining…
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Make Your Competitors Irrelevant
“When you are your most authentic self, the competition becomes irrelevant.” – Pinterest While the title may sound harsh, but in today’s cutthroat business environment, the only way to ensure survival is by making your competitors irrelevant by capturing the attention and love of their customers. Of course, this may not be easy and would…
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Top Ways to Turn Off Customers
“Customers don’t care about your solution. They care about their problems.” – Dave McClure One of the top ways to turn off customers is for a company to do the opposite of what is mentioned in the quote – that is focusing on the solutions it provides rather than the problems of the customers. As…
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Is Overdoing Customer Experience Possible?
Photo by Ketut Subiyanto “In the business world, everyone is paid in two coins: cash and experience. Take the experience first; the cash will come later.” – Harold S Geneen Did we just say overdoing customer experience? Providing top-class customer experience is something that all companies must strive for, as it is a top demand…
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The Responsibility of Customer Retention
“Start the retention process when the person is still open to staying and not after they’ve already told you they’re leaving.” – Pinterest In the earlier exposition, we spoke about what constitutes customer success, and what it is not. It is true however, that making customers successful with lead to retaining them for a long…
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What is and is not Customer Success?
“Make everyone think about things from the customer’s perspective…design how things work jointly with your customers.” – Mike Grafham What do you think is customer success and how can a company manage it well? We believe that customer success is about developing strategies to make the customer successful, through the association with the company and…
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Customer Churn is most likely
“To lose a customer and replace it is very expensive. It’s critical that we have low churn…The investment we make in having a live person pays for itself in the long term.” – John Nee Customer Churn is possibly one of the worst aspects of any business. It can, if left unchecked, completely destroy a…
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Importance of Customer Attention Span for a Brand
“When a customer asks what no one else has ever asked, pay close attention” – Ron Kauffman The human brain is a marvel of creation. However, it does have its constraints and can hold only a limited amount of information before it begins to feel tired, bored, and distracted. This in turn means that a…
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Importance of Proactive Customer Service
“He who gives when he is asked has waited too long.” – Lucius Annaeus Seneca The quote above amply explains what proactive customer service should be about, and why such service would be important to customers. This kind of service strategy is not new, and is extremely effective in gaining and retaining customers, but still…
