Customer relationship management has been abuzz in recent years because, without customers a business can’t exist. Nevertheless, inasmuch as it’s remained firmly robust for a long time, CRM has also experienced numerous changes along the way. Today’s customers send millions of emails annually; are always on social media and spend more than 50% of their shopping time, researching about their favorite products.
Yonyx enables organizations to create multi-media flowcharts that replace the experience of getting help from a call center agent with interactive self-service.
The rise and rise of social CRM therefore, is inevitable. Whilst some companies use social media to engage their customers, many others haven’t joined the customer engagement bandwagon, missing out on opportunities. How then can your business iterate the social CRM revolution?
The key to social CRM success or customer engagement is providing customers with information they want, whenever they want it and in a manner they want. It’s about meeting them wherever they are and making your encounters valuable and memorable each time.
Whereas this is a huge challenge for most organizations, early planning can make this feat achievable. Yonyx helps you publish social content. We also make it possible for companies to track and amplify their brand message a way customers love. With a proven track record of helping organizations serve self-service information in whatever manner customers consume best, Yonyx will bridge the gap between your business and the present social CRM potential.
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