Social CRM Makes Tough Companies Walk on Tiptoes

Customer relationship management or CRM has evolved to a more useful, powerful and fast version called – social CRM. Yes, it is the integration of social media networks to the CRM platform that you have.

Yonyx enables organizations to create multi-media flowcharts that provide customers an interactive self-service experience similar to interacting with a live Agent.

Useful – It is more useful because you can collect information, find customer feedbacks and resolve issues on a streamlined manner. In other words, you can interact with your customers on real time. There is less waiting time and it gives your company an edge because you are where the customers are.

Powerful – Social media networks when integrated to CRM becomes a powerful tool that goes beyond just the boundaries. Because you are talking to customers in real time, both parties can collaborate and find useful solutions to whatever problems or issues may arise.

Fast – Social CRM is fast because everything happens in real time. You and the customers have a 2-way conversation that does not happen in traditional customer support or customer relationship management. The fast-paced environment gives you an edge because customers can have a better experience without the too much time delay.

Overall, social CRM makes tough companies walk on tiptoes. The reason is because social CRM can either make or break you. Customers have more power today than they have prior to the introduction of social media platforms.

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Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree