Three Smart Ways to Improve CRM

Customer relations management is a key, if not the most important function of any organization. Without customers, no enterprise can claim to be a business- it will simply not make money. If you want to improve customer relations, you first have to:

Yonyx enables organizations to create multi-media flowcharts that provide customers an interactive self-service experience similar to interacting with a live Agent.

  • Identify the needs of each specific customer and their needs. Customers want different things, and this extends to their inquiries. You need to make sure that all the associations you have with customers are unique.
  • Make the experience personal as customers value a business that appeals to a personal want. Customers want to feel valued and cared for. The only way to catch and nurture a relationship with them is through the development of a personal relationship with them.
  • Measure the impact of your customer relationships. Truth is, happy customers will recommend your product to others- this should increase your sales. With poor CRM however, your customers are more likely to ask others not to patronize you, and your products. Measuring impact of support with your customers will help you know if you’re doing the right thing, or not.

Self customer service is one of the best ways to satisfactorily answer your customer needs, personalize customer service information, and measure results. Sign up for Yonyx to publish self service information better.

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Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree