Every business promoting customer self service should invest in a visual knowledge base to improve performance. Research has shown that a visual knowledge base is more effective for customer self service because it delivers its message faster.
Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting & how-to information for customer self service.
Customers also find a visual knowledge base more interactive and easy to interpret.
Whilst many businesses, struggle to find the right mix, here are five visual knowledge base suggestions for you.
Infographics have become a crucial part of content marketing, and customer self service than they were a few years ago. When these are created in the right way, they will not only provider interactive customer service information, but guide your customers before they make buying decisions.
Images also make a great addition to your visual knowledge base. As the saying goes, a picture says more and you can let a good one speak for your product, or brand.
Memes also form a good source of visual knowledge base you can use to communicate with your customers, despite the fact that most times, they look comical.
Creating presentations about your projects and products, or customer journey can also enrich your self service experience.
The last kind of visual knowledge base you should use in your business is video. This can be both graphic and real life.
We help you package your visual knowledge base in a way customers love and respond positively to.
Image from http://www.smartbugmedia.com
[button_box header=”” buttontext=”Sign Up for a Free-For-Life Account” link=”https://corp.yonyx.com/sign-up“][/button_box]
