Why Big Data And Self Service Go Together

Many companies have stuck with the old ways of running customer service because telephones, emails, and postage are the common ways they use to communicate with their customers. Truth is,  although some of these companies may still be relevant in their market place, or even appear successful as far as customer satisfaction is concerned- what they’re missing out on, is the big data factor that comes with deploying self service in line with traditional customer care methods.

Yonyx enables organizations to create multi-media flowcharts that provide customers an interactive self-service experience similar to interacting with a live Agent.

Big data only means: your business can collect crucial customer statistics and behavior to make informed decisions for better profits.  This is only possible if your customers call in less often and instead, use your self service platform like website- which can be tracked for customer behavior.

Whilst this sounds NASA style stuff, employing and analyzing customer analytics has massive advantages to a business. 1). Collecting analytics gives your business an ample opportunity to know how interactive your customers are and 2). Helps you optimize the current state (especially if it’s negative) for better results.

Yonyx makes it possible for you to publish interactive self service information on your site- for best analytics and customer data that will improve your company’s bottom line- sales.

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Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree