Repeated poor customer experiences with first time customers, with little or no regard for their repeat purchases can and will, eventually drive you out of business. Your customers need more than a remarkable buying experience from you, service at sale and great installation user guides and handbooks after sale to drive profitability. In this post you learn about three IT customer experience best practices that work.
Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting or how-to related customer self service.
Only Sell what customers want
One of the worst things any IT business can do is sell customers solutions they don’t needs. Poor customer experiences can come innocently at times, with the kind of copy (on your website) from which your customers base their buying decisions – only to regret later on. You need to build enough knowledge base articles, and more decision tree driven buying guides to help customers understand your product properly before they buying.
Always put yourself in the customers’ shoes
Customers are people just like you- they need things that work. The surest way to know your customers is to be friends with them. Fortunately, social media is a powerful platform for IT businesses like yours. Go build a social media presence to be able to know their needs, engage, propose your solutions and provide installation guidance or bibles to them after they buy. Social media can also help you provide after sale troubleshooting tests with customers whenever they find faults for better experiences with your product.
Yonyx can help your business cut down self service automation like social CRM, building user guides and installation manuals, and other multi-media installations cheaply. Learn more about Yonyx here, OR.
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