Secrets to Serving Better Self Service Information Online

self-service-experience
Focus on giving customers a better online self service experience

Websites have become some of the biggest routes of communication for most businesses. Most of your customers literally find your service by first landing on your website, before they proceed with a live visit. However, not all websites necessarily “convert” people into customers because of poor customer information on them. The message sent to them is confusing, misleading or shallow, and they can’t find a reason why they should become buying customers.  Fortunately, you can change this.

Yonyx enables organizations to create multi-media flowcharts that replace the experience of getting help from a call center agent with interactive self-service.

The first thing you have to do is give your website information a complete audit. How many questions does your website content answer to potential customers? Is the customer information on your website trustworthy? Is the information you provide on the website complete? Is the information on the website convincing enough? Is the information organized in a way customers want?

Truth is, most companies are just afraid of answering these questions. They feel it’s hard to make your website answer these questions in the affirmative. Others feel it’s a lot of work. While this is true, if you respect and care for your customers, you have to make sure self service information is not only spot on, but complete, trustworthy and presented in a way that customers love.

Yonyx allows you to serve customers self service information in a way customers love.

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