Running a business is a balancing act between bringing in new customers and keeping hold of the ones you already have. More often than not, business owners are great at catering to the needs of potential customers. However, it’s important not to neglect how vital repeat customers are to your business as well.
One type of customer is the “need something” customer. These are the guys who are in your store only when they have a particular need that they know you can fill. Often, these customers won’t be around for a while—at least not until they have a need that you can meet again. When business owners market towards these types of people, their sales will increase for a short time and are then followed by a downturn. When you’ve met their need, these customers are on to the next place—there’s no time to waste with them.
To benefit the most from “need something” customers, you’ve got to be able to predict their needs before they hit the market.
Yonyx enables organizations to create multi-media flowcharts that provide customers an interactive self-service experience similar to interacting with a live Agent.
Yonyx delivers self service delivered the way live agents do. Contact us today!
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