Using A Customer Journey Map to Improve Your Customer Experience

customer mind map
Have a customer mind map in place

A customer journey map is a pretty easy idea: using a diagram to illustrate the steps your customer(s) take when engaging with your company, whether it is an online experience on your website, or a service, a product, retail experience, or any other combination.

Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting or how-to related customer self service.

Yet, only a few businesses study the customer journey map as a tool they can use to improve customer experience, mostly because they’re too busy with their team goals, increasing sales, meeting certain figures and so on and so forth.

In general terms, the is a customer journey map entails first engaging with a customer, perhaps through advertising or in a store where you sell your product. What follows is the customer buying your product(s), using it and then sharing about their experience with other interested parties in person or online. Whatever the case, the customer has to then finish the journey by upgrading your product, replacing it, or choosing a competitor if they’re not happy.

By studying the customer journey map, you can find better ways to improve customer experience. Yonyx makes it easy for you to not only create useful guides and decision tree driven guides for effective customer journey maps, but also ensures that you get analytics into your customers’ activities.

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Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree