Smart Ways to Use Social CRM Data

Social CRM is one of the biggest sources of information about your customers. In the middle of all the interactions, you company can learn a lot about its customers, and use it to its advantage. Research has shown that only companies which draw business intelligence from social CRM initiative are a success. But how can you do this?

Pull data

The most effective way to use social CRM data is to actually pull data with an analytics reporting program. Although there are numerous commercial social CRM programs, our program comes complete with this solution to help you improve your customers’ experience.

Create forecasts

All businesses are created on the basis of forecasts and anticipation of demand. With the conversations and chats on your fingertips, use social CRM to create effective forecasts in your business- know what ticks in your market to enhance your growth offline, and in sales.

Focus your strategy

Social CRM gives you the undeniable and unlimited access to your customers and what they want. You can therefore, owing to that information, anticipate sentiments, concerns and opportunities for growth. In addition, you can also use the social CRM data to develop new products as part of your business strategy.

Yonyx, thus makes your social CRM use goals fruitful.

Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree