Benefits of Social CRM to Maintain Positive IT Customer Relations

by | Feb 26, 2014 | CRM

Nearly every industry has initiated social CRM to manage customer relations better. The IT industry is no different which is why social CRM is essential in maintaining positive IT customer relations.

Yonyx enables organizations to create decision tree driven interactive guides for troubleshooting or how-to related customer self service.

Benefit #1: Connect with customers on their preferred channel. 

Developing excellent client relations in the IT industry, means giving customers every opportunity to connect with your business. In order to maintain positive IT customer relations, extend your customer support reach to include social media.

Benefit #2: Promptly respond to customer queries and complaints. 

Social media is a different animal than other methods of customer support. Your business has the opportunity to respond immediately to customer posts and comments which leads to solid IT customer relations.

Benefit #3: No customer ever slips through the cracks. 

With customers connecting with your business through multiple channels, it can be difficult to ensure that every single issue is resolved. By using social CRM, you’ll easily be able to track conversations and an issue until it is solved so that you ensure good IT customer relations.

Benefit #4: Update customers regularly.

When there are product updates or a new feature to announce, use social media as a one-stop shop to get the word out. Routinely updating customers is the key to maintaining positive IT customer relations.

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