Components of Customer Interaction and CRM Applications

The primary function of CRM applications is offering organizations with useful customer interaction data. This is done through consolidating information from various social media networks and other channels like email and crafting this information into a single platform that can be analyzed.

Yonyx enables organizations to create multi-media flowcharts that provide customers an interactive self-service experience similar to interacting with a live Agent.

The essential components of CRM application to ensure success include:

Streamlined Feed: With this app, you can collect data about customer interaction in the same manner as a newsfeed.

Email: This tool allows marketers the ability to respond to customers as soon as they are able. An effective CRM collects and consolidate both the trend and interaction information through the customer’s preferred email platform.

Generating Leads: Most businesses have one goal in mind – making a customer into a “repeat customer.” This is the importance of generating leads because it gives entrepreneurs a way to organize data to a single platform. This allows them to manage and track even social media networks to generate leads and make sure that businesses are updated with their current and potential customers’ interests.

Social Media Networks: For the past years, social media networks have taken the spotlight. In fact, they have become an effective venue for advertisements and promotions. Therefore, a CRM tool that can monitor several channels at once and collect pertinent information about a customer like location, interactions, conversations and preferences.

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Create interactive decision trees for customer service management, cold call scripts or self-service. Improve sales performance metrics and customer delight across your call centers.

Interactive Decision Tree