Category: CRM
-
Building Effective Customer Loyalty Programs
One of the most rewarding things any business can do is convert their customers into loyal brand lieutenants. Loyal customers will always buy from you, and won’t be easily swayed by the competition. While some businesses run continuous campaigns or offer everyday discounts to keep their customers loyal, loyalty programs can help your organization keep…
-
Embracing the Evolution from CRM to Social CRM
Social media networks are just one of the ways that customers communicate with each other or with companies. Apart from this, it also opens a new window by which they learn more about your product, services and your company. Before you embrace the evolution of CRM into social CRM, you must remember that it requires…
-
Haven’t Tried Social CRM Yet?
Many business owners today fail to recognize that unlike standard CRM that makes massive internal database of prospects and existing customers, social networking platforms have external storage of both direct and indirect real-time comments of people about entrepreneurs, experiences, businesses, products and services. Even though this is a broad repository of communication, skilled customer relationship…
-
Using Social Media for Social CRM
The rise of social media as a force to reckon with is something marketers can’t just wish away. This is because a conversation is happening among your customers. They’re probably talking about what they currently like, what they hate and what they’d love to see. Why would any business in its rightful senses miss out…
-
CRM Content That Captures Customer Hearts
Don’t you wish to capture your customers’ heart? This is probably the commonest wish for every business person, but the least acted upon considering that close to 80% of new businesses don’t make it past their first birthday. Truth is, whilst other factors like great product, good marketing, and less competition make a firm successful…
-
Attracting Attention Using Social CRM Content
The attention span for the average human has been decreasing fast over the years. People generally don’t love to pay attention to anything, more than 8 seconds according to a recent survey. While some scientists have linked this new attention deficit to social media, marketers engaged in social CRM should beware, especially when creating social…
-
How to Tap Customers Online
Online business is quickly growing at a faster rate. This is because many people (customers) are changing their ways in as far as their medium of buying commodities is concerned. Online shopping has become more convenient, and most people are embracing e-commerce. Someone will ask just how these businesses get to trap their customers into…
-
How can Businesses Benefit from CRM?
One of the most important business functions is customer relationship management considering that customers have become top priorities for business growth. Generally, small businesses don’t struggle in customer management compared to large-scale businesses – perhaps because of size. Nonetheless, having a CRM system has become more critical not only to large corporations but also to…
-
Reasons Why Companies Outsource CRM
Even with the introduction of social CRM in the industry, a lot of companies still outsource their customer relationship management solutions to service providers. This is because businesses want to focus more on “running” the business rather than on customer management. Yonyx enables organizations to create multi-media flowcharts that replace the experience of getting help…
-
Social CRM: Effective Way to Engage Customers
Customer relationship management has evolved so fast in the past years. In fact, the introduction of social CRM into the scene has transformed how entrepreneurs think about how they do business. Most experts would agree that engaging customers through social CRM has been effective in more ways than one. This is beneficial even for small…